- Robin Black
- Mar 22
- 3 min read
Horses for Mental Health collaborates with nonprofits to expand access to equine-assisted services
The Horses for Mental Health Campaign (formerly Seen Through Horses Campaign) is about collective visibility, shared momentum, and expanding access to mental health services incorporating horses. For 31 days each May, Mental Health Awareness Month, Horses for Mental Health brings together programs nationwide to increase awareness, raise funding, and advocate for the integration of horses in mental health care and personal growth services.
The Horses for Mental Health Campaign Initiative
The campaign unites individuals, nonprofits, mental health professionals, celebrities, influencers, and businesses to create a cohesive community, empower nonprofits, and share impactful stories of healing and transformation through the horse-human connection.
Focus on Collective Visibility
The Horses for Mental Health campaign is dedicated to enhancing collective awareness regarding the profound benefits of equine-assisted mental health services within various communities and among potential donors. This initiative aims to bridge the gap between the therapeutic potential of working with horses and the individuals who could greatly benefit from such services.
Shared Momentum Across Communities
Collaboration with local mental health organizations, equine therapy practitioners, and community leaders is emphasized in each annual campaign. By forming partnerships, the campaign can amplify its message and reach a wider audience, ensuring that the information about these services is disseminated effectively. This collaborative approach not only enhances the credibility of the campaign but also fosters a sense of community involvement and support.
Expanding Access to Mental Health Services with Horses
Equine-assisted therapy has emerged as a transformative approach in mental health treatment, utilizing the unique bond between humans and horses to foster emotional healing and personal growth. By promoting this innovative therapy, the campaign seeks to educate communities about the various mental health challenges that can be addressed through equine interactions, such as anxiety, depression, PTSD, and more.
To achieve this goal, the campaign employs a multi-faceted strategy that includes community outreach programs, educational workshops, and engaging storytelling. These efforts are designed to inform individuals about how equine-assisted therapy works, the science behind its effectiveness, and the personal stories of those who have experienced life-changing results. By showcasing real-life testimonials and success stories, Horses for Mental health aims to create a relatable narrative that resonates with both potential clients and donors.
Ways to Support the Campaign
Individuals globally are experiencing anxiety, trauma, stress, burnout, and a sense of disconnection. Horses provide a strong, grounding presence that enables people to feel acknowledged, balanced, and supported.
Worldwide, licensed therapists and trained facilitators partner with horses to assist individuals and families in improving their mental health.
Your support ensures more people can access these life-changing services. Every role — partner, ambassador, donor, sponsor — moves this mission forward. Below are four meaningful ways to get involved:
1. Advocate for Life-changing Programs
Help turn awareness into action by sharing the campaign with your friends, family, colleagues, and community on your social media accounts with a link to Horses for Mental Health's Campaign page.
2. Become a Fundraising Ambassador
Choose a specific Program Partner you care about and create your own fundraising page in support of their work.
3. Donate Directly
Select a Program Partner and donate securely on their campaign page. Every dollar raised directly supports local programs transforming lives in their communities. Participating organizations keep 100% of the funds they raise, so the impact stays where it’s needed most.
4. Become a Campaign Sponsor
Sponsors help power the campaign’s reach and infrastructure while aligning your brand with mental health, community well-being, and horses. To explore sponsorship opportunities, contact: Tyler Brklacich, Executive Director tyler@horsesformentalhealth.org
This is More Than Awareness. It's a Global Movement.
Your support expands access to mental health and well-being services with horses
Programs keep 100% of the funds they raise
Every participating organization is vetted for safety, professionalism, and impact
Your action stays local and strengthens community-based mental health care
When you participate, you’re not just giving. You’re changing lives.
EquuStyle Art & Advocacy Magazine is proud to support the May 2026 Horses for Mental Health Campaign, especially during Mental Health Awareness Month. Please share the link to this article and consider ways you can support the Horses for Mental Health Campaign.
Special thanks to Tyler Brklacich Co-Founder & Executive Director of Horses for Mental Health, Lynn Thomas, Co-Founder & President, and Jacque Baumer, Co-Founder/Vice-President. The YouTube video is protected by copyright Horses for Mental Health and Zoetis Equine-all rights reserved.
